New Howies Catalogue
Howies. I don’t think I mention these people enough on this site; they’re a company with a big heart, so much soul and a range of the most excellent ethical outdoor clothing.
I’ve been a fan and customer of Howies for a number of years now and, being a keen biker and walker, I love their t-shirts, jeans, jackets etc. all aimed at people who enjoy the great outdoors.
Personally I swear by their 100% organic cotton jeans. I have three pairs and a pair of their 100% organic canvas jeans too. I won’t buy anything else, especially not those mass-produced brands that use chemical processes to make their range look “worn” (don’t you just hate that?)
They also do great pure lambswool hats, wicked “birdie” gloves (my Mrs. has a pair) and I love their terrific merino wool fleece. But that’s their winter catalogue, so what am I talking about?
The point is, if you love biking, skating, walking or just lounging around in soft organic cotton clothing then give Howies a look-in. Get their new catalogue and have a browse or save some trees and buy something from the Howies website. They’re based in Cardigan Bay, Wales and have a shop in the big smelly city of London. But it is in Carnaby Street and London doesn’t get much cooler than that.
The new Howies Spring/Summer 2008 catalogue is, as usual, a complete work of art. I’ve actually saved all my old ones ‘cos they’re a joy to thumb through, particularly because, between the great ranges of clothes, the good people at Howies sprinkle little gems of wisdom. Their “simple is good” page rings true.
This latest version of the Howies catalogue is entitled “Three Bays” and features international photo shoots from San Fransisco and Cape Town as well as Cardigan Bay, Wales. Hardly ethical taking shots in all these far flung places is it, I hear you say. Well, that’s where Howies are the business… in their own words;
“We didn’t feel it was right to send a group of people on a plane in search of sun. So we packed up the clothes in Fedex boxes and sent them instead.”
How cool is that?
Don’t just sit there… surf!
on July 13th, 2008 at 8:06 pm
We are a big fan of Howies too. We have profiled them on our green fashion guide They have a wide range of clothes and they are all ethically produced.
on July 13th, 2008 at 9:52 pm
Thanks for dropping by Aaron and good to see there are more Howies fans out there. I think I own 3 pairs of their hand-loomed jeans and they’re incredibly hard-wearing, can’t fault ‘em